Shopify is a commerce platform, reviewed for Shopify Magic, merchant and customer data, sharing, retention, tracking, and account controls.
70
Mixed
70
Mixed
Shopify gives merchants strong operational controls, but store tracking, apps, and customer-data sprawl remain the hard part.
Shopify is strongest where merchants can manage exports, app permissions, store operations, and customer-data workflows from one admin surface.
The weakest area is still tracking and data spread across storefront analytics, marketing tools, apps, and long-lived customer records.
75
Good
Shopify says merchant store-level data is not used to power Shopify Magic for other merchants.
Merchants can choose whether to use Shopify Magic features instead of having them forced across every workflow.
Shopify's privacy materials distinguish some processor or service-provider contexts from Shopify-controlled processing.
70
Mixed
55
Weak
65
Mixed
80
Good
Legal Privacy Policy
Open: shopify.comLatest Finding
Open: help.shopify.com1. Shopify Merchant
Shopify says merchant store-level data is not used to power Shopify Magic for other merchants.
2. Merchants Can
Merchants can choose whether to use Shopify Magic features instead of having them forced across every workflow.
3. Controls
Shopify's privacy materials distinguish some processor or service-provider contexts from Shopify-controlled processing.
4. No Sale
Shopify provides privacy-portal rights and role-specific notices for different user types.
5. Shopify Magic
Shopify Magic can still use a merchant's own store-level data to provide results to that merchant.
6. AI Use
Shopify says it uses machine learning to improve services, which keeps AI-related internal processing in scope.
Founded
Unknown
Founder
Unknown
Parent Company
Shopify
Lifecycle
Active
Category
Ecommerce & Payments
CEO
Unknown
Security Team
In house
Date Added
05-18-2026
Once you delete a chat, you cannot recover it. Deleting a chat removes it both from your visible chat history and the system after the retention window.
Shopify provides privacy-portal rights and role-specific notices for different user types.
Shopify Magic can still use a merchant's own store-level data to provide results to that merchant.
Shopify says it uses machine learning to improve services, which keeps AI-related internal processing in scope.
70
Mixed
Shopify still shares data with service providers, merchants, partners, payment providers, advertisers, and legal recipients.
Store apps, themes, and merchant-controlled data flows can expose buyer and merchant data beyond Shopify's native surface.
Shopify provides privacy rights and processor or controller guidance for merchants, consumers, partners, and visitors.
Shopify says it will refuse third-party requests for personal data unless it has permission or is legally required.
Store owners control many app, theme, and partner connections rather than having every external path turned on by default.
Shopify's privacy portal and supplemental notices give each role a clear route for understanding data handling.
55
Weak
Shopify uses cookies, tracking, analytics, and advertising vendors across sites and services.
The privacy policy says Shopify does not respond to Do Not Track signals in any particular way.
Shopify says it does not sell personal data under U.S. privacy-law definitions.
Shopify provides role-based privacy notices and cookie disclosures for merchants, buyers, and visitors.
Store owners can configure some of the consent and collection experience on their own storefronts.
65
Mixed
Closed merchant store information may be retained for two years before deletion begins.
Retention still varies by role, legal need, account type, and merchant-controlled data flows.
Shopify documents privacy-portal rights and deletion request paths.
The privacy policy says Shopify retains personal data only as long as necessary for the purposes collected.
Shopify provides different supplemental privacy policies for merchants, consumers, and partners, which makes lifecycle expectations more reviewable.
80
Good
Merchants can manage apps, customer data, store settings, exports, and privacy requests.
Shopify says users should be able to access and control personal data no matter where they live.
Merchants control whether to connect many apps, themes, and partner services.
Shopify provides privacy-portal and support paths for privacy requests instead of relying only on informal contact.
Buyers often need to contact the merchant that controls the store transaction data.
Practical control is split across Shopify, the merchant, store apps, and connected providers.
60
Mixed
Weak
