Facebook Marketplace is a Meta product, reviewed for listings, messages, location, payments, and commerce activity, Meta cross-product sharing, ads, retention, and controls.
45
Weak
45
Weak
Facebook Marketplace combines broad tracking with unusually strong privacy controls.
Facebook Marketplace gives users more direct privacy control than its other categories, especially around account deletion.
Facebook Marketplace is weakest on ads and tracking because cookie-based tracking remains part of the product or marketing site, ad personalization or marketing measurement still shows up, and behavioral signals can still travel through analytics or partner tools.
35
Poor
Facebook Marketplace data can support Meta product improvement, personalization, ads, and AI-related experiences.
Meta documents privacy settings and data controls across Meta Products.
45
Weak
25
Poor
50
Weak
70
Mixed
Facebook Privacy Page
Open: facebook.com1. Tracking
Facebook Marketplace data can support Meta product improvement, personalization, ads, and AI-related experiences.
2. Controls
Meta documents privacy settings and data controls across Meta Products.
Founded
Unknown
Founder
Unknown
Parent Company
Facebook Marketplace
Lifecycle
Active
Category
Ecommerce & Payments
CEO
Unknown
Security Team
In house
Date Added
04-22-2026
Once you delete a chat, you cannot recover it. Deleting a chat removes it both from your visible chat history and the system after the retention window.
45
Weak
Data can flow across Meta companies, advertisers, vendors, integrated partners, businesses, and legal recipients.
Meta says it does not sell user information.
25
Poor
Meta processes activity, device, cookie, partner, social graph, and interaction data for personalization and ads.
Users can manage some audience, ad, account, and activity settings.
50
Weak
Retention depends on account state, public/shared content, safety, legal duties, backups, and business records.
Meta provides access, transfer, deletion, and account-management tools.
70
Mixed
Cross-product defaults and social sharing can make privacy outcomes difficult to reverse.
Users can manage privacy settings, ads, activity, sharing, and account deletion.
60
Mixed
