Meta AI is Meta's consumer AI assistant, reviewed for prompt interactions, ads personalization, cross-product data use, retention, and controls.
40
Weak
40
Weak
Meta AI combines broad tracking with unusually strong privacy controls.
Meta AI gives users more direct privacy control than its other categories, especially around account deletion.
Meta AI is weakest on ads and tracking because tracking, analytics, and ad-related signals still follow how people use the service.
30
Poor
Meta says AI interactions will be used to personalize experiences and ads under its updated policy language.
Meta provides privacy policy coverage and account controls across Meta Products.
45
Weak
25
Poor
50
Weak
65
Mixed
Facebook Privacy Page
Open: facebook.com1. Tracking
Meta says AI interactions will be used to personalize experiences and ads under its updated policy language.
2. Controls
Meta provides privacy policy coverage and account controls across Meta Products.
Founded
Unknown
Founder
Unknown
Parent Company
Meta AI
Lifecycle
Active
Category
AI Assistants & Models
CEO
Unknown
Security Team
In house
Date Added
04-22-2026
Once you delete a chat, you cannot recover it. Deleting a chat removes it both from your visible chat history and the system after the retention window.
45
Weak
AI interactions can connect to Meta companies, vendors, service providers, ads systems, and legal recipients.
Meta documents sharing categories, controls, and rights.
25
Poor
Meta AI can combine prompts, account activity, device data, and cross-product signals.
Users can manage some chat, account, and ads settings.
50
Weak
Retention specifics for AI interactions are less simple than ordinary account deletion.
Meta provides information access and deletion tools.
65
Mixed
Controls may not provide a simple global no-training/no-personalization switch.
Users can delete some AI interactions and manage ad/privacy settings.
85
Good
80
Good